AdResonance turns real-world signals
into advertising decisions.
Physical-world data becomes measurable, allocable, and persistent advertising intelligence.
How it works
Most advertising still runs on static assumptions. Foot traffic, competitor presence, and local conditions are rarely reflected in budget decisions.
AdResonance ingests those signals, maps them to territories, and translates change into deployment decisions.
Every outcome feeds back into decision memory, improving how the system allocates over time.
Michael Lord
Founder & CEO
Owns product architecture, intelligence design, and market translation. Defines how physical-world signals become allocation decisions and measurable advertising outcomes across industries.
product, intelligence architecture, market strategy
Jason Rice
Chief Technology Officer
Leads system architecture and technical execution across the signal pipeline and allocation engine. Responsible for edge inference, signal fusion reliability, and system correctness under load.
architecture, infrastructure, edge inference
Chris Beckrest
Client Success & Campaign Operations
Guides client onboarding and campaign execution, translating platform capabilities into measurable outcomes. A decade of hands-on advertising work with industrial SMBs and regional brands informs how he operates.
client success, onboarding, campaign operations
Physical-world intelligence. Measurable advertising infrastructure.